Research
We begin by figuring out key business objectives and establishing client success metrics and how they will be measured. Based on the client's needs and requirements, we prioritize tasks to help us manage our goals better. This allows us to understand the nuances of our client's business and the criteria that are most important for the company's management and stakeholders to achieve.
Consulting
We delve into research post-consultancy where we have a clear idea of what we need to determine before we can have a clear idea for app development. This phase involves exploring the clients' business demographics and what platforms / devices that are most prevalent in their community. We also research competitors and figure out a blue ocean strategy to help the client stand out in the noise.
Marketing
Based on client discussions and extensive research, we propose a product road map and marketing plan that is both cost-effective and gets the client the biggest bank for their buck, ranging from the usage of recommended 3rd party solutions to effective digital media spend. In addition, we provide access to resources, training and key vendors that can help the client get up and running in no time.
Brainstoming
We believe in brainstorming on the concept until we perfect the idea and can mould it into a dynamic app. This brainstorming session leads to enhancements, further ideas and marketing plans as well.
Step 1
Prototype Design
Our second step is to provide you with a prototype of the app so that you can see your idea in motion. This prototype allows you to virtually test drive the application before commencing work.
Step 2
Design Approve
Once you approve the prototype, our skilled designers design the UI and UX for the application. We have illustrators and graphic maestros who provide the most aesthetically appealing elements for the design.
Step 3
Programming & Development
Once approved, we move to coding and programming the application. Our expert coders follow the (RAD) methodology to code the app in the fastest time possible.
Step 4
QA & Testing
When the app is completed, it goes through a rigorous 'Quality Assurance' check after which we launch the app for you. We provide a lifetime bug free warranty on all our apps.
Step 5
Marketing & Promotion
No app is complete without a proper marketing and promotions program. After the launch, we put an extensive marketing and promotions plan in place for the app and implement it.
Step 6